Reblogged from ALLIE B BOOKS:

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I got MySpace just as it fell apart, two years after Facebook became the 'thing' I broke down and signed up. I just got Twitter three months ago. I have no idea what Linkedin or Google+ are and I have yet to breakdown and get a Pintrest account. I'll probably do that just as no one cares about it anymore.

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I think the lesson of finding a target audience could help many people.